(DAILY MAIL) State to market Zambian honey abroad
State to market Zambian honey abroadBy NKWETO MFULA
GOVERNMENT says it will market Zambian honey on the European market since the market has proved to be one of the fastest growing ones. Minister of Commerce, Trade and Industry, Felix Mutati said in an interview in Kitwe at the just-ended 52nd Copperbelt Mining, Agriculture and Commercial Show that honey producers were adding more value to their products.
He said the packaging of the product had improved as compared to some years back. Mr Mutati was optimistic that honey would continue penetrating the European market in bigger volumes as it met the required standards.
Mr Mutati said Government would encourage stakeholders through capacity building for continued growth.
He cited Mwinilunga Honey Producers that were being grouped together for them to meet the growing demand for honey and increase output.
He said beekeepers were also making local honey wine, which was being sold on the local market.
“Government officials will be travelling to Italy for a meeting in June and we intend to carry with us samples of honey to show to that market because Europe is one of the major consumers of the product,” he said.
He said the Zambia Development Agency (ZDA) was assisting small-scale entrepreneurs to get to know various markets for their merchandise.
Mr Mutati said ZDA was also linking stakeholders with other organisations to help improve packaging and to find a market for their products.
“This is the reason why ZDA has accommodated the SMEs in their shelter during this year’s show,” he said.
Mr Mutati said his ministry would work with other line ministries and institutions in promoting SMEs, especially honey producers.
He said 75 percent of employment in Zambia was created by the small and medium-scale businesses.
The minister said the sector was contributing towards employment creation and required support from all stakeholders.
He further urged SMEs to come up with strategic plans that would enhance the growth of the industry.
Labels: FELIX MUTATI, HONEY, SMEs
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