Zain Zambia ranked most expensive service provider – survey
Zain Zambia ranked most expensive service provider – surveyBy Moses Kuwema
Fri 11 June 2010, 14:30 CAT
ZAIN Zambia has been ranked as the most expensive service provider in the country according to a consumer protection research report for 2010 on mobile service providers.
The research was conducted by Charley Lewis from the University of the Witwatersrand and David Mukosa from the University of Zambia.
“In this case a substantial majority of 63 per cent ranked Zain as the most expensive, reasons given for interviewees’ rankings were varied and sometimes mixed,” Lewis said.
“The difficulty in obtaining clear information is further compounded by the lack of comparability across service provider package, and the plethora of short term special offers,” he said.
Lewis said the report further went on to find out the service provider they thought was the best and worst.
“Interestingly, Zain previously ranked as the most expensive is nonetheless felt to be the best by fully 50 per cent of respondents, with MTN ranked best by further 38 per cent. In both cases this may mirror the fact that the overwhelming majority of interviewees owned Zain sim cards, inter alia,” he said.
Lewis said Zain was also ranked as the worst service provider adding that some interviewees complained of the cost of service with 58 per cent of the interviewees indicating that the cost of service was expensive.
“On call charges, few interviewees appear to have detailed knowledge of call charges, with some apparently not even sure of how to ascertain this. Of the 24 interviewees, 13 replied that charges were not made clear to them while four of them were not sure and the rest replied that charges were made clear by the service providers,” he said.
The qualitative research involved in-depth semi-structured face-to-face interviews with 24 individuals from different countrywide geographical locations.
The research was conducted with the support and approval of the Association of Regulators in Central, East and Southern Africa (ARICEA) and the support of the International Development Research Center (IDRC) of Canada.
Lewis hoped that the findings in the research report will empower policy makers and regulators in charting the way forward to protect consumer rights in the ICT sector
Labels: MOBILE PHONES, ZAIN ZAMBIA LIMITED PLC
posted by MrK @ 4:48 PM
0 Comments:
Post a Comment
Subscribe to Post Comments [Atom]
<< Home