Saturday, March 10, 2012

Ngilazi urges enhanced business ties between Zambia, Malawi

Ngilazi urges enhanced business ties between Zambia, Malawi
By Gift Chanda
Sat 10 Mar. 2012, 13:00 CAT

ZAMBIA'S Deputy High Commissioner to Malawi Henry Ngilazi has urged Zambian and Malawian entrepreneurs to strengthen business linkages through trade and product exhibitions.

According to a statement by first secretary for press at the Zambian High Commission in Malawi, Chansa Kabwela, Ngilazi urged the business community in Zambia to take advantage of the forthcoming 24th Malawi International Trade Fair to exhibit their products and services.

Ngilazi also said the Zambian High Commission had extended an invitation to the business community in Malawi to exhibit at the 48th Zambia International Trade Fair slated for June 27 in Ndola under the theme "Creating Synergies Beyond Borders".

"We are looking at the Zambia International Trade Fair as an opportunity to showcase what we have to offer as a country and also strengthen partnerships and create more linkages with other business entities in the Southern African region and beyond," said Ngilazi.

"As Africa and particularly the Southern African region aspires for greater regional integration, there is need to take advantage of such platforms, international trade fairs, to market the various services and products that our countries have to offer. Such events provide an opportunity for joint venture partnerships apart from helping to attract direct investment and establish local contacts."

The fair in Malawi is scheduled for May 25 to June 3, 2012 dubbed "Realising Our vision - The export way".

The fair which would be held in Blantyre is expected to bring together exhibitors from Africa, Europe, Asia and America and would give companies an opportunity to market their products and services, enhance brand and product visibility thus leading to increased sales.

According to Kabwela, apart from exhibitions of products and services, the Malawian fair would offer activities such as business to business matchmaking meetings, business sessions and cocktails, all aimed at creating and strengthening linkages between local and international exhibitors and introducing new products and services, among other benefits.

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